About Lenco:

Our prestigious client for the past 4 years we as a partnered served 360 degree branding solutions to help every footsteps to expand their brand throughout india. We have developed the Lenco application for end customers and dealers to create personalized watch in online and generate orders till the delivery. And also we have created the application to ease their products management, customers and dealer management. We have created the corporate as well products app with online store enabled app for android and ios platforms.


The Brief:

After we partnered as technology provider for Lenco and their brands client asked them to create premium website, applications and mobile apps for the brand. The Website should conveys the feel of the brand throughout the world and it’s stands out from some unique identity in india with their watches, categories and very innovative watch collections. Later they also need the online store to sell more kids watches than any other categories with proper backend structure to manage entire store dynamically.


Our Challenges:

Since the design need to be more unique we have a challenge on creating the unique design without any pre made layout or templates in the market. And also the design and the efficiency of the website increase the brand value in market around the globe. We have one more challenge on designing mobile app. Both website and mobile app are not going to sell the products online but giving the brand value and market value for the dealers, traders and international brand retailers.

Our Solutions:

Our Deliverables are well structures for each services in time and it’s went through the proper work flow and processes in production team includes the conceptualization,design and development phases and also we have configured the agile devops process into the production for more streamlined deliveries and better results.

Timeline:

 

1.5 – 2 Months


Process:

Lenco Brand: Corporate website

 For the Lenco Corporate website we structured the concept, sitemaps and wireframes of thewebsite to align the contents more professionally. The UI Design completed with everycategories of Lenco includes levana, evanthe, lithe, rainbow, quasi, race, duo, calista,  oksana,exotic, nabila, bi-metal, pearl, vivah, marine, black and vivah. Every category for uniqueaudience with design and style of watches. So we have created the theme for each category togives the feels the same.

Mobile App Development:


Lenco app looks elegant, simple but more powerful backend options to manage each and every products, categories, customer login and registrations, offers,pushing the messages, searching the wide range of watches collection series, playing promotional videos everything. So app designed in android native initially but later changed to hybrid technology for both android and iOS platforms. Design, developers, testers and managers put more efforts to bring the app easy user experience without crash free functions.

Online Store:


Client expected the store with common functions for the both customer end and store admin. The design we provided is pack of all categories, offers, promotional banners, new arrivals & top sellings. Users can able to navigate category wise. The development of online store using Magento latest technology and the front end of the design is fully customizable to change instantly from backend.

Application Development:


We have designed and developed applications for promotional usages, managing products, managing customers and dealers. The applications includes Watch Designer, I love watches and backend admin for products.

Lenco Watch Designer:

 Lenco Watch Designer is unique concept for us to create online application to create the customized watch instantly, choosing the watch with many choices of dials, case and straps available. And the watch will be customized with designs, colorful backgrounds, logos and your text. And finally the customized watch will be ordered through online to reach personalized watch to them.Application will make your own personalized watch for your companies, brands, clients and beloved ones.

Results:

From the early 2012 we have delivered the respect and trust to Lenco with our unique services to promote and grow the brand exponentially. After the launch of website, mobile apps and applications now the client can able to reach their brand visibility all over the world and become one of the leading watch manufacturer & dealers in india.